Título :	Hospitalidade como vantagem competitiva : um estudo de caso das instituições turísticas de Palmas – TO na visão dos atores
Autor :	Erig, Geruza Aline
Orientador(es)::	Nascimento, Maria Elenita Menezes
Assunto::	Hospitalidade Turismo - Palmas (TO)
Fecha de publicación :	20-oct-2014
Data de defesa::	7-jul-2014
Citación :	ERIG, Geruza Aline. Hospitalidade como vantagem competitiva : um estudo de caso das instituições turísticas de Palmas – TO na visão dos atores. 2014. 125 f., il. Dissertação (Mestrado Profissional em Turismo)—Universidade de Brasília, Brasília, 2014.
Abstract:	The city of Palmas, Capital of State of Tocantins, is only 25 years old. Before becoming a tourist destination or a gate to access tourist attractions such as the Jalapão region, the capital city that was created just after the splitting of the State of Goiás as established by the Brazilian Constitution of 1988. A planned city, it has its gross domestic product based on the service sector, mainly in the public sector. Palmas has a privileged territorial dimension constituted by large spaces for environmental preservation and good urban areas, such as Girassóis square, Praia Graciosa and Cesamar Park that generate social spaces for leisure and tourism. Places that present a specific way of hospitality characteristics mainly due to the historical process of its construction. Moreover, we note that the territory of the city is not homogeneous in offering hospitality, including tourism. Notions of hospitality and tourism-related territory will be treated in this research in order to respond to the objective of analyzing the meanings of hospitality while actors' behavior, expressed by the city of Palmas (TO) as a tourist destination from core issues and based on historical social movement and the reality of education in relation to the contradictions that constitute it. Based on the theoretical framework (hospitality, tourism and territory) a case study was developed, which allowed gathering detailed information for understanding of hospitality. The competitive advantage used in this research must be understood as a fundamental advantage that the establishments and the touristic sites exhibit regarding its competitors, that can be shown by the superior performance compared to the other cities. It is a key advantage, as it represents the "something more" that show that the city can be distinguished and puts it under the spotlights regarding the other touristic destinations. As a result it was concluded that the hospitality practice in Palmas represent a competitive advantage to improve the tourism in the city.
metadata.dc.description.unidade:	Centro de Excelência em Turismo (CET)
Descripción :	Dissertação (mestrado)—Universidade de Brasília, Centro de Excelência em Turismo, Mestrado Profissional em Turismo, 2014.
metadata.dc.description.ppg:	Programa de Pós-Graduação em Turismo, Mestrado Profissional
Licença::	A concessão da licença deste item refere-se ao termo de autorização impresso assinado pelo autor com as seguintes condições: Na qualidade de titular dos direitos de autor da publicação, autorizo a Universidade de Brasília e o IBICT a disponibilizar por meio dos sites www.bce.unb.br, www.ibict.br, http://hercules.vtls.com/cgi-bin/ndltd/chameleon?lng=pt&skin=ndltd sem ressarcimento dos direitos autorais, de acordo com a Lei nº 9610/98, o texto integral da obra disponibilizada, conforme permissões assinaladas, para fins de leitura, impressão e/ou download, a título de divulgação da produção científica brasileira, a partir desta data.
Aparece en las colecciones:	Teses, dissertações e produtos pós-doutorado

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